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2010s Class Notes Featured Class Notes

Natalie and Michael Tomko (MSJ12)

Natalie and Michael Tomko (MSJ 12) welcomed a daughter, Amelia Grace, on April 29. Go ‘Cats!

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1990s Featured Legacies Featured Legacies Home Home

Professor Emeritus Don E. Schultz

Don E. Schultz, professor emeritus of Integrated Marketing Communications at Northwestern University Medill School of Journalism, Media, Integrated Marketing Communications, died June 4. He was 86. Schultz, a longtime faculty member, was a pioneer in the field of integrated marketing communications and had worldwide influence on how businesses approach marketing.

Schultz joined the Medill faculty in 1977. At Medill, Schultz chaired the Department of Advertising in the mid-1980s. He was one of the faculty members who led the consolidation of the school’s advertising, direct marketing and public relations curricula in the late 1980s. In 1991, Medill launched the first graduate-level integrated marketing communications program in the United States. He is commonly referred to as the “father of IMC” around the world.

“Don Schultz was a pioneer of integrated marketing communications, and he helped guide our venerable Medill School toward one of the most important new areas of scholarship and education for our era,” said Northwestern University President Morton Schapiro. “We will forever be grateful for his contributions to Medill and to our University.”

“Don was an academic leader and a prodigious researcher,” said Medill Dean Charles Whitaker. “IMC was his vision and he worked diligently to spread it globally. Scholars and marketers around the world are indebted to Don for how he shaped the industry.”

A prolific scholar, Schultz consulted, lectured and held seminars on integrated marketing communications, marketing, branding, advertising, sales promotion and communication management in Europe, South America, Asia/Pacific, the Middle East, Australia and North America. He is the author/co-author of 28 books, including the seminal “Integrated Marketing Communication: Putting It Together and Making It Work,” as well as “IMC: The Next Generation,” “Brand Babble,” and “Understanding China’s Digital Generation,” among others.

He is one of the most cited marketing communications thought-leaders, with more than 150 academic, professional and trade articles. He was the founding editor of the Journal of Direct Marketing (now the Journal of Interactive Marketing) and a featured columnist in Marketing News and Marketing Insights. He was on the editorial review board of a number of trade and scholarly publications.

“Don constantly challenged the status quo, including his own work,” said Medill Associate Dean for IMC Vijay Viswanathan. “Very few academics and researchers have the humility to do that. Don had an incredible charisma and an ability to connect with people of different cultures. While IMC had core ideas, he always encouraged marketers to adapt IMC for audiences and brands all over the world. He was deeply committed to innovation in both marketing and teaching.”

Schultz’s reach went well beyond the United States. He served as a visiting professor at schools ranging from the University of Beijing and Tsinghua University in China, to Queensland University of Technology in Australia, the Hanken School of Economics in Helsinki, Finland, Cranfield School of Management in the UK, and to the University of Chile in Santiago.

Schultz was an active participant in industry service, including serving as chair of the Sales Promotion and Marketing Association of America and past chairman of the Accrediting Committee for the Accrediting Council in Journalism and Mass Communications. He was also a member of the American Marketing Association, American Academy of Advertising, Advertising Research Foundation, Association for Consumer Research, Business Marketing Association, Direct Marketing Association and the International Advertising Association.

“Real thought leadership takes a very rare combination of things all of which are true about Don Schultz — bravery, courage and willingness to say the sometimes unwelcomed thing. Learned, wise and skeptical. Smart, clever and, ideally, continuously improving,” said Tom Collinger, associate professor and executive director of the Medill IMC Spiegel Research Center. “Because Don Schultz was all of these things, the marketing and communications industry benefitted. And Medill benefitted. And the University benefitted. And there’s the audience that benefitted most: the 30-plus years of alumni all over the world practicing in their profession because of Don’s thought leadership. To say he will be missed would be a gross understatement, but his fingerprints will not just live in the past, but forever be encouraging our future.”

Schultz received numerous honors, including the Distinguished Faculty Achievement Award from Northwestern in 2010 and being inducted into Medill’s Hall of Achievement in 2019. He was given the Ivan Preston Award for Outstanding Advertising Research Contribution by the American Academy of Advertising in 2014 and was named Outstanding Alumni of Michigan State University in 1988, Direct Marketing Educator of the Year in 1989, Distinguished Advertising Educator in 1992, Sales and Marketing Executive of the Year in 1996, and one of the top 80 Marketing Leaders by Sales and Marketing Management Magazine in 1998. In 2020, he was named a Fellow of the Australian and New Zealand Academy of Advertising.

He also was President of Agora, Inc., a global marketing, communication and branding consulting firm headquartered in Chicago.

Schultz is survived by his wife, Heidi, who was his business partner and co-author on several books. He also is survived by his sons Steven, Bradley and Jeff, as well as seven grandchildren Dory, Emily, Jacqueline, Colin, Benjamin, Daniel and Isabel.

In the coming months, Medill and the Northwestern community will come together to celebrate Schultz’s life and legacy.

Gifts given in memorial will be added to an endowed fund in IMC being created by Don and Heidi Schultz. To contribute, you may donate online or mail a contribution to:

Northwestern University
Alumni Relations and Development
1201 Davis Street
Evanston, IL 60208

Categories
1960s Featured Legacies Legacies

Carl Harris (MSJ63)

Carl Leigh Harris, husband of Ann Harris and father of Amy Leigh Tremante and Courtney Harris, passed away in Arlington, Texas Tuesday, June 2, 2020. Harris was born in Wichita Falls, Texas to, Leigh Mack Harris and Mary Jane Harris. He graduated from Baylor University with his B.A. in Journalism and received his Master’s from Medill. He began his career as a journalist with the Dallas Morning News and later became the director of Public Relations for Bell Helicopter where he worked for over 38 years. He was an avid reader and loved the arts, enjoying the Dallas Symphony and Kimbell Art Museum. He was called to help others, serving on the board of the Arlington Women’s Shelter, volunteering for the Arlington Life Shelter and teaching at the Arlington Reads program of the public library. He will be remembered for his bright eyes, joyful smile, and energetic spirit. Harris  is survived by his wife; daughters; brother, Terry Harris and his wife, Barbara Harris; sister, Holly Harris; sister-in-law, Pam Elam; son-in-law, Vincent Tremante; and grandsons, Evan, Aaron and Ian Tremante.

https://www.legacy.com/obituaries/name/carl-harris-obituary?pid=196316215

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Books

The Herd

Andrea Bartz (BSJ08, MSJ08)

The name of the elite women-only coworking space stretches across the wall behind the check-in desk: THE HERD, the H-E-R always purple. In-the-know New Yorkers crawl over one another to apply for membership to this community that prides itself on mentorship and empowerment. Among the hopefuls is Katie Bradley, who’s just returned from the Midwest after a stint of book research blew up in her face. Luckily, Katie has an in, thanks to her sister, Hana, an original Herder and the best friend of Eleanor Walsh, the Herd’s charismatic founder.

Eleanor is a queen among the Herd’s sun-filled rooms, admired and feared even as she strives to be warm and approachable. But on the night of a glitzy Herd news conference, she vanishes. When the police suggest foul play, everyone is a suspect: Eleanor’s husband, other Herders, the men’s rights groups that loathe the Herd—even Eleanor’s closest friends. As Hana struggles to figure out what her friend was hiding and Katie chases the story of her life, the sisters must face the secrets they’re keeping from each other—and confront just how dangerous it can be when women’s perfect veneers start to crack.

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1940s Featured Legacies Featured Legacies Home Legacies

Murray Olderman (MSJ47)

Murray Olderman, an author and journalist who for more than six decades chronicled the sports world with his nationally syndicated cartoons in addition to writing features and columns, died on Wednesday in Rancho Mirage, Calif. He was 98.

Olderman was inducted into Medill’s Hall of Achievement in 2015. He traveled to Chicago to receive his award.

Olderman graduated as a journalism major from the University of Missouri. He received another bachelor’s degree from Stanford, where he studied French in a World War II Army program and was a member of Phi Beta Kappa. After the war, he obtained his master’s from Medill.

From Mickey Mantle to Joe Namath and Bear Bryant to Tiger Woods, Olderman  covered them all. For 35 years he was a syndicated columnist and cartoonist whose work was distributed by Newspaper Enterprise Association to 650 daily newspapers. After serving as executive editor of NEA, he retired from the syndicate but remains active as a writer and artist.

One of the leading national authorities on pro football, Olderman was a past president of the Football Writers Association of America and the founder of the Jim Thorpe Trophy (for the NFL’s most valuable player) and the Maurice Podoloff Trophy (for the NBA’s MVP). His football murals hang in the Pro Football Hall of Fame at Canton, Ohio. He was inducted into the National Sportscasters and Sportswriters Hall of Fame, the International Jewish Sports Hall of Fame, and is in the writers’ wing of the Pro Football Hall of Fame.

In 2013, he published a personal account of his time in the war. “A year apart…Letters from War-Torn Europe,” featured his letters to his wife written from Europe at the end of World War II with added insight into his experience abroad and his family.

He is survived by his daughter Lorraine and another daughter, Marcia Linn; a son, Mark; a sister, Diane Morton; five grandchildren; and three great-grandchildren. His wife, Nancy (Calhoun) Olderman, died in 2011.

https://www.nytimes.com/2020/06/11/sports/murray-olderman-dead.html

Photo: Taya Lynn Gray/The Desert Sun

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Features Home

Spring Immigrant Connect Class Chronicles Pandemic’s Effect on Immigrant and Refugee Communities

The spring of 2020 brought fear, death and grief to hundreds of thousands across the globe. In the few months that the second year undergraduate journalism students taking Professor Doppelt’s spring 301 writing and reporting Immigrant Connect course were getting to know immigrants and refugees, more than 400,000 people died of the coronavirus pandemic. More than ¼ of them died in the U.S.

As the class was meeting for the first times in early April, they decided to focus our reporting on the pandemic’s effect on different immigrant and refugee communities.

What the group came to realize is that one of the potential effects of a global pandemic is to recognize that the experiences of migration and decisions about cross-national travel may pull the U.S., willingly or not, out of its exceptionalist posture and into a more cooperative arena.

Here are their stories on how the COVID-19 pandemic has affected different immigrant and refugee communities:

How have Chinese students handled what to do as the spread of COVID-19 limited their options to return to China? By Connie Deng 

Are people turning to traditional Chinese medicine during the coronavirus pandemic? By Lydia Rivers

How have Korean Americans prepared for COVID-19?  By Chloe Jeonghyun Heo

How have Indian grocery stores been impacted by COVID-19? By Rachel Baldauf

How have African refugees coped with COVID-19?  By Michael Fitzpatrick

How did COVID-19 affect Ramadan celebrations in the Arab American community around Dearborn, Michigan? By Bailey Pekar

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Home My Medill Story

Malika Bilal (BSJ06) – Host/Producer, Al Jazeera English

By Arudi Masinjila  (BSJ21)

Malika Bilal had always known that she wanted to be a journalist. As a child, she would cut and paste pictures from magazines to make her own for the readership of her younger sister. “I don’t know if I knew what journalism was, but I definitely knew this field of writing and producing was something I wanted to do,” she recalls.

Born into a family with a documentarian father and an elder sister in broadcast, the field was not foreign to her. When the time came to apply to college, Northwestern University was her first-choice school. With its journalism program and proximity to home, it felt like a perfect fit, despite people’s reservations about it.

“At the time there weren’t a lot of places that offered a journalism undergrad program so people didn’t really understand how you could go to a school and get a journalism degree afterwards. It was like, ‘you’ll go to school for something and then you’ll go to graduate school for journalism.’ I already know I want to be a journalist. Why would I waste that time?” says Bilal. “I knew that I wanted to go there then it became everything I wanted it to be.”

While at Medill, Bilal was on the newspaper track, in line with her ambition to work for the Chicago Tribune or Chicago Sun Times. “I’m from Chicago so those are my two hometown papers and it just made sense,” she says. Though she was sure that she wanted to do newspaper, she also dabbled in other mediums as an intern at Northwestern News Network, the school’s student-run broadcast station, and reporter for the alumni magazine.

But when she graduated in 2006, her certainty turned into doubt in the face of an impending recession that made it difficult to find a job. “I’m freaking out because I’m thinking, I’ve just spent so much of my parents’ money on a journalism degree, I probably should’ve become a doctor because then there’s a guaranteed path to what’s next. And here I am, I can’t find a job,” Bilal recalls. She eventually found a paid radio broadcasting internship in Washington D.C. with Voice of America. Despite it not being exactly what her heart was set on initially, she credits it as one of the best decisions she’s ever made. It introduced her to the world of international news and was a steppingstone towards other opportunities in the field. “I loved [it] so much and then that led me to a job on a website, so doing online journalism, but also international news. It was like a domino effect and just spiraled from there,” she says.

Bilal’s next major career move came three years later, when a friend from her junior year study abroad program in Cairo encouraged her to apply for a job at the then relatively new Al Jazeera English station headquartered in Doha, Qatar. “I had been watching the headlines since they opened; I knew that I wanted to work there. That was my dream job so as soon as he messaged, I was like, ‘this is a sign,’” she says.

She applied and got the job and after many months of visa processing and paperwork, moved to Doha as an online producer. But the decision to move was not an easy one, as her initial excitement at pursuing her dream job was temporarily dampened by some of her peers’ skepticism about her relocation. “I got so much feedback from people like, ‘you’re gonna move across the world? How are you gonna get married? Are you gonna find someone over there? You’re really ruining your chances. This is the time you should be looking for a husband, this is not good for you.’ And that really scared me,” Bilal says. Deciding to not let this deter, she took up the opportunity.

She was promoted to assistant editor within a year, and later moved from web to broadcast as co-host and producer of “The Stream,” a daily panel-style program on current events. She considers this one of her career milestones, not just because she began hosting a show much earlier than she expected, but also because she was the first person at the channel to wear a hijab on screen. She had anticipated this would arouse some controversy, though it turned out not to.

“I was so nervous cause I’m thinking, ‘maybe one boss didn’t notice that someone gave me a job and they’re going to come in and say no we don’t want her on air’ or they’re going to get lots of feedback from people saying, ‘why do you have this girl in a scarf presenting the news? She’s biased or we don’t want her,’” she says. “But none of that ever happened so I think that was the biggest milestone. It’s hard to top that one.”

Aside from providing a platform for discussion, the show also offered a chance for citizens to hold people in power accountable. “My favorite stories are when we gave people a chance to speak to their elected representatives and have their say when they would be no other platform and no other way for them to do that,” she says.

After an eight and a half year run at “The Stream”, she switched mediums again and now hosts “The Take,” a news podcast, from Washington D.C. “I’ve now worked in every single medium that there is in journalism, which is great, I love it!” says Bilal.

Arudi Masinjila is a rising senior at Medill. She is passionate about using journalism for positive social change.

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1950s 1950s Class Notes Legacies

Rochelle Distelheim (BSJ50)

Rochelle Distelheim, née Shulman, a west side of Chicago native and long-time Highland Park resident, died on June 1, 2020. She was 92. After graduating from Medill, Distelheim received her master’s degree in Creative Writing from the University of Illinois. She taught creative writing at Mundelein College.

Her short fiction received numerous awards and was published widely in literary journals and anthologies. Her debut novel, “Sadie in Love,” was published in 2018, when she was 90. Her second novel, “Jerusalem As a Second Language,” is due for publication in the fall. \

In lieu of flowers, contributions may be made to the Northern Illinois Food Bank and the Medill School of Journalism Scholarship Fund.

Distelheim was the beloved wife of the late Dr. Irving; loving mother of Ellen (Richard Tannenbaum) Distelheim, Laura Distelheim and Lisa (Jefferey Cornett) Barron; cherished grandmother of Nina, Ethan and Isabel Tannenbaum; dear sister of the late Maxine Payne, and adored aunt and great-aunt of many.

https://www.legacy.com/obituaries/chicagotribune/obituary.aspx?n=rochelle-distelheim&pid=196338405&fhid=2000

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Books Uncategorized

If You Can’t Make Your Dream Come True, Then Build One

Anya Cheng (IMC08)

Opportunities are there for taking for those who are ready. However, when there is no opportunity in sight, instead of waiting, you must create opportunity on your own.

Waiting for someone to open a door for you is fine, but sometimes you have to kick the door open yourself.

How did a reporter from Taiwan become the Head of Product for eCommerce apps in Silicon Valley?

How did a young, immigrant business woman, who came from a humble home, lead engineers and data scientists at Facebook, eBay and Target?

Cheng’s story tells us that if she can do it, you can do, too, as long as you learn the how-to’s and are courageous enough to fight in unconventional ways.

Listen to your heart, be open-minded about new things, grab opportunities, and know when you don’t know something. We are living in a new era that no one has ever experienced. You aren’t happy with your career? You feel lost about the future? You’re not sure how to make decisions? Don’t be afraid! We are all pioneers now, and just like the pioneers of the old days, today’s pioneers hold the future in their hands. You can build your future from scratch! If you aren’t creative and don’t define the new rules yourself, how will you overcome these new challenges?

Currently based in Silicon Valley, Cheng uses her 15 years of experience in multiple countries and of finding her first job in the U.S. during the Great Recession to advise you on how to be a maverick and pioneer, and to turn crisis into opportunity. Sometimes when you think you have no opportunities, it’s actually that you are afraid and don’t know you have options. This book reveals how Cheng built her own opportunities and career. Reading it will inspire you and help you gain the confidence and power to push through difficult times!

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1980s Legacies

David Anund Eskola (BSJ84)

David Anund Eskola passed away November 23, 2019 near his home in Washington DC after a heroic fight against kidney cancer. He was 57. He was born in Oak Hill, Ohio to Leslie and Betty Anund Eskola.

He was a 1980 graduate of Duluth East High School and a 1984 graduate of Medill.

Eskola started his career writing for a newspaper in Greenville, South Carolina, and went on to be a speech writer for officials in the Congressional and Executive branches of the Federal government as well as the American Medical Association.

He is survived by his mother Betty, brothers Eric, John and George, sister Karen Eskola Tordoff (Paul), niece Grace Tordoff and nephew Eli Tordoff, several cousins and numerous friends.

https://www.duluthnewstribune.com/obituaries/obits/4787579-David-Anund-Eskola