Victor Maze (MSJ03)

In today’s crowded marketplace, selling a quality product is not enough. To stand out, businesses must tell compelling stories and build relationships with potential customers—and prospective employees—who have become evermore discerning, supporting companies that align with their own values.

While this may seem daunting, it can be done. In fact, magazine editors have mastered these skills for decades, creating trusted brands that attract loyal followers in their longtime readers and dedicated staffers, who often live out the messages of the publications in their own lives.

With more than 20 years of experience building brands at the world’s largest media companies, Victor Maze spills the leadership secrets of top editors—many of whom are now leading content and marketing teams at giants like Netflix and Nike.

“Lead Like an Editor” covers essential strategies for hiring passionate teams, inspiring with vision, making decisive choices, and crafting compelling messages that resonate with audiences. Named an Editor’s Pick by Publisher’s Weekly, this book transforms the way you lead people, tell stories, build brands, and achieve success.